A24 - STAY UNCOMFORTABLE

A brand book for A24 that codifies the studio’s instinct to disrupt emotional autopilot through discomfort and human truth.

★ Placement Pending | The Richmond Ad Show (Student Show) 2026

Taking STAY UNCOMFORTABLE beyond the book.

DIGITAL OOH

The initial digital design before print production.

BRAND BOOK

Copywriter: Sam Khan // Art Director: Chen Li

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